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Advanced Memory Formula Review – Is it Effective?

By Sasha de Beausset Aparicio, MSc

Reviewed by Rebecca Williams, MD, MA, MB, BChir

Last Updated:

Evidence Based | Facts | Nutrition Facts | Claims | Warnings | Cost | Dosing | Final Thoughts

Advanced Memory Formula is a brain supplement designed to ensure the necessary nutritional support that the brain needs to be healthy, active and alert. The core benefits as presented by the manufacturer Iceland Health include support for the long and short term memory function, support for the mental energy, and enhanced mental focus and concentration.

The formula is based on a combination of three essential ingredients (Omega-3 DHA, Phosphatidylserine (PS) and Chromium Picolinate). The manufacturing company specializes in manufacturing fish oil products for a variety of consumer needs. The company’s efforts result in what it is claimed to be the highest potency EPA and DHA concentrated supplements available. Iceland Health’s global distribution presence, cGMP adherent facilities and long market history make it a trustworthy manufacturer.

Advanced Memory Formula is recommended to adults who wish to address memory and concentration problems or to prevent any potential damage in these areas.

Alternatively, you may also check out BrainMD Calm My Brain, a nootropic that helps with stress.


1) Advanced Memory Formula Quick Facts

Advanced Memory Formula is a blend of Omega-3 fatty acids, phospholipids, vitamins and other nutrients designed to support memory, mental energy, focus and concentration.

Omega-3 EPA and DHA are essential fatty acids which can only be obtained from supplements and various dietary sources. Past decade’s abundant research on EPA and DHA have associated them to a large variety of benefits, such as cardiovascular health, joints and muscle health, cognitive function and fetal development. Their benefits are mainly attributed to their blood thinning properties and antioxidant capacity.

Particularly, EPA and DHA may be effective in alleviating symptoms of ADHD (Attention Deficit Hyperactivity Disorder), depression symptoms, rheumatoid arthritis, gastrointestinal disorders (Crohn’s disease), dementia, and Alzheimer’s disease. There is also strong preliminary evidence indicating Omega-3 fatty acids may positively impact mood disorders such as major depressive disorder (MDD) or bipolar disorder.

There are several published studies which indicate Phosphatidylserine may improve cognitive abilities and behavior. Additionally, it seems Advanced Memory Formula may also help prevent cognitive dysfunctions such as Alzheimer’s disease. Studies indicate Phosphatidylserine works by promoting the synthesis of key neurotransmitters Acetylcholine and Dopamine. These are extremely important in regulating mood and cognitive functions including memory and attention.

Nutrition Facts

2) Advanced Memory Formula Nutrition Facts

Advanced Memory Formula includes the following ingredients: Chromium as chromium Picolinate, Omega-3 fatty acids: DHA (Docosahexaenoic acid), EPA (Eicosapentaenoic acid), Phospholipid Complex, Boron, other Omega-3 fatty acids, Vitamin E as d-alpha tocopherol, purified, molecularly-distilled pharmaceutical grade, deep sea fish oil, gelatin, purified water, glycerin, titanium dioxide, and FD&C Yellow #6.


3) Advanced Memory Formula Claims

  • Unopened products can be returned for a full refund (less handling and shipping costs)
  • Positive consumer reviews are available online, although in a limited number
  • The formula is advertised to have only 4 calories
  • Promotional offers may be available (with certain retailers)

4) Advanced Memory Formula Product Warnings

  • Contains shellfish (shrimp, sardines, crab, lobster, etc) making potential allergies a risk
  • Rather high price for this type of product (one month’s supply costs as much as approximately $40)

5) How Much Does Advanced Memory Formula Cost?

A bottle of this supplement contains 30 soft gels. Unfortunately, this product is more expensive than many other memory enhancers we have reviewed. The formula is available for purchase directly from the manufacturer’s website or from various online retailers. Please take into consideration the shipping costs when placing an order.

The manufacturer offers a 90-day money back guarantee. Discounts are also available for bigger purchases (multiple bottles) as well for the customers who chose to sign in the Omega Advantage Club (a type of Auto-ship program offered by this supplier).


6) Advanced Memory Formula Serving Size

Online Advanced Memory Formula reviewscan be found in limited numbers, however they are positive and support the fact that the product works as advertised. There are no side effects mentioned by the manufacturer, however people taking blood thinning medication, diabetic patients, people with a serious health condition should consult a healthcare provider. The recommended daily dosage is 1 softgel per day.

Final Thoughts

7) Final Thoughts on Advanced Memory Formula

Advanced Memory Formula combines Omega-3 fatty acids EPA and DHA, phospholipids and vitamins in a formula which promises to promote memory and concentration as core benefits. The product comes with a 100% money back guarantee applied exclusively to unopened bottles. There is no doubt that Omega-3 fatty acids have their importance for treating and preventing conditions that affect numerous bodily functions and systems. They enjoy much popularity in formulas claiming to assist with memory and focus, as this is one of their most researched therapeutic applications. The experience of consumers with the formula is positive overall, with consumers saying they experienced the advertised benefits in a relatively short period of time.

3.2/5 - (12 votes)
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I am currently taking this supplemrnt for 2 mos. now. I am now in my ’60s and I have noticed some ‘senior moments’ like forgetting names, etc. sometimes. It has not really helped me (not any different from previous) and I do believe that gingko biloba is the ingedient that makes me hyped-up like having too much caffeine.
I will continue to take it since it is not actually done me any harm during this 2 months.


I did some research on the list of ingredients in this drug and saw that titanium dioxide, the last ingredient in the list here, may have something to with cancer. I don’t think I am going to buy Advanced Memory Formula.

Reply to  Michael

Do you use Sunscreen? webmd.com recommends using sunscreen that contains titanium dioxide for UVA protection.

Reply to  Diana

There is a potential difference between ingesting something and applying it to the skin. One may require a far larger amount of exposure via the skin than via mucous membranes.

Carole Woodman

I am 90 yrs. old and suffer from balance and memory problems during the last two years. I take 2 pills
a day and wonder if any of the ingredients would add to the problems. Otherwise, I am in good health
and stay active.

Julie Alexanian
Reply to  Carole Woodman

Good for you Carol! And thanks for your feedback!